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...who is Google Ads Certified and able to verify crucial business operations, particularly related to my advertising campaigns. The focus of this project is to ensure the complete and accurate functioning of my PPC campaigns. This involves the following key aspects: - **Business Operations Verification:** The ideal candidate will have a deep understanding of Google Ads and be able to perform a comprehensive verification of the business operations linked to my PPC campaigns. This includes ensuring that all tracking and conversion mechanisms are set up correctly and functioning optimally. - **Google Ads Certification:** It is crucial that the chosen freelancer is Google Ads Certified, as this certification signifies a high level of expertise and knowledge in managing Googl...

I'm on the hunt for a highly skilled and experienced developer to create a Management Information System (MIS) for my supply chain operations. Critical features should include: - Order Tracking: The system should provide up-to-date information on order status and delivery dates. - Supplier Management: The software should keep track of supplier-related data including payment information. For the inventory management component, the following capabilities are imperative: - Real-Time Tracking: The system should provide instantaneous updates for inventory data. - Low Stock Alerts: The ability for the system to alert when inventory runs low is crucial. - Sales Forecasting: Incorporation of a sales forecasting tool based on inventory output and sales history is an added ...

I HAVE A WORD DOCUMENT THAT FEEDS VIA AN EXCEL SHEET VIA A COMPLEX VBA .. I need the following to addede: Split of Clients for Buys, Sells, Buy/Sell Spreads, Brokerage, Management Costs Currently, the Excel only allows the input of trades for one client, however, we’d like to have this broken up to at least 3 clients (I remarked client and partner in the meeting, however, we have some clients who have an account each, plus a joint-account).

We are seeking a Flask (Python) developer to set up a dashboard for our project using the following template: Please provide a quote for this job and an estimated timeline for completion. Objectives: We need a small application to facilitate user onboarding for our messaging bot. The dashboard will manage new user onboarding and offer basic administrative features. Dashboard Pages: • /signup • /signin • /forgot-password • /reset-password o Authentication logic with two roles: user and admin o Forget / Reset password logic required • /home o Accessible to logged-in users only o Displays bot updates and useful links o Updates data retrieved from the database • /profile o Accessible to logged-in users only o Contains a user profile data form

...The primary goal is to launch the website by this Sunday, with initial content being placeholder text that will be updated in the following weeks. The website must also incorporate new icons and logos aligned with JStar Capital's branding. Tasks: Phase: Task 1.1: Conduct a detailed analysis of the benchmark website to identify key design elements and animations. Task 1.2: Create a design mockup that incorporates JStar Capital’s branding guidelines, including color schemes, typography, and layout. Task 1.3: Develop custom icons and logos for JStar Capital, ensuring they are scalable for various digital platforms. 2. Development Phase: - Task 2.1:Set up the website structure using a suitable content management system or web development framework. - Task ...

I'm looking to develop a website that would serve as a platform for both landlords and house seekers. The website should encompass the following features: For House Seekers: - The ability to save favorite listings - Direct messaging functionality to connect with landlords - Users should be able to sign up/login to access the full functionality - House seekers should only be able to view landlord's contact information after payment - Use Wix or a similar platform to develop the website - Include location and map features for each listing to help users find a suitable place easily. For Landlords: - Capability to post their houses with images and detailed information - Manage and update their listings efficiently - Access to house seeker contact information - A messa...

...creating from scratch and not using ANY of the current code. Key Developer Requirements: - Extensive experience in JavaScript platform development. - Access to skilled User Experience programmers - Knowledge in Google Mapping - Knowledge with AWS and setting up Linux servers and MySql databases Your team will be replicating our current site, which includes the following centers: - Customer Management - End user management - Routing and Scheduling - Billing and Invoicing - Video management - PDF creation and editing You will use the following User Manual as your guide for the required features to be created in this project. We will select companies that have a proven record of large scale projects, and walk them through the live site. DO NOT PLACE A BID UNTIL YOU...

I need to implement Spring Security in my new Struts application, similar to how it was set up in my previous system. Key Requirements: - The previous application had User Authorization and Role-based Access Control. This needs to be replicated in the new application. - The following user roles were present in the old system and need to be retained: - Admin - Manager - Regular User - View - Each role had specific actions or permissions: - Admin: Full access (Create, Read, Update, Delete) - Manager: Full access (Create, Read, Update, Delete) - Regular User: Full access (Create, Read, Update, Delete) - View: View Only access Ideal Skills: - Strong experience with Spring Security. - Proficiency in Struts framework. - Understanding of Role-based Access Control....

...implement the Highway Addressable Remote Transducer (HART) protocol within a new RF control system. This protocol implementation will primarily serve to monitor Radio Frequency (RF) components used in aerospace. To be successful in this endeavor, you should possess the following: - understanding and practical experience with HART protocol HW and SW design and development - Familiarity with aerospace RF components and systems (minimal - I'll be doing the RF/microwave system design) - Ability to build a uP control system from the ground up - Extensive experience in device monitoring, end to end HART transmission and reception Understanding of both transmitters, sensors, and valve positioners in context with HART devices would be beneficial. Your role will be ...

I'm looking for a freelancer who can help with warming up 10 accounts on a specific website (details to be revealed later). Key Tasks: - Regular engagement with posts: Liking, Sharing, Commenting - Following and interacting with other users: Building a network, participating in discussions - Posting relevant content: Sharing news, articles, or other relevant content Ideal Candidate: - Experience with account warming or social media management - Familiarity with the chosen website - Ability to create and share engaging content - Good at building relationships online The accounts must appear less than 1 month old. Please let me know your approach to warming up these accounts and any similar projects you've worked on in the past.

We require 2 pull up banner designs for our business/product. I would like to see examples of your pull up banner design work. Preferably for a product. Thank you

I want help setting up GoPhish. I'm looking for a freelancer who can help me set up GoPhish. The project will require: - Complete configuring GoPhish to ensure it's optimized for use (installation on WIN environment in place). If Linux preferred, Linux machine can be provded - Set up of 3 email templates and 2 website templates - Launch test campaign effectively Thank you.

...read the following: - I will include a code word at the end of the text to ensure you have read it thoroughly. When you apply, please start with this code word; I will ignore everything else. - The price and time you provide will be considered fixed, so please adhere to them as I will not negotiate. - I will explain the task as precisely as possible and provide the necessary login credentials. Here is the task: My website is a multi-vendor platform where sellers list their products. When sellers upload products, they had to specify product images and gallery images separately for image uploads. I asked the previous freelancer to automate this so that the product image would automatically become a gallery image as well. Unfortunately, they messed it up badly. Now, the ...

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I'm looking for a talented website designer who can revamp the look and feel of my site. The project incorporates the following aspects: - **Layout and Design:** The current website design needs to be brought up to date, with a modern, visually appealing layout. - **Font Styles:** The font styles throughout the website need to be updated to fit the new design. The primary goal of this redesign is to boost conversions and sales on the site. Therefore, the new design should not only be visually appealing but also optimized with proven User Experience (UX) and User Interface (UI) elements to drive conversions. I'm particularly looking for a designer with a keen eye for modern design trends, and a deep understanding of the principles behind creating designs that dri...

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Hi Francisco, the test copy came back from Amazon. The cover looks quite pale. I would like a darker, warmer blue-ish, like the color of the mock book I sent to you earlier. I hope it's not entirely at the mercy of Amazon's printer what color I get.

I am looking to develop a web-based job extractor that's capable of aggregating job listing from various platforms across multiple countries with the following features: # Source Selection : The ability to select multiple sources for job scraping, including Google jobs. # Comprehensive Job Details: Extraction of all details included in the job listing, such as job title, company name, location, job description, requirements, etc. # Web Interface: A user-friendly web interface where users can enter the URL of the job listings page and initiate the scraping process. # Downloadable in .csv Format: The scraped job data should be downloadable in .csv format for easy analysis and storage. # Filtering Options: Ability to filter job listings based on old vs. new jobs for specific...

I need a highly skilled and knowledgeable web designer who is completely at ease working on cryptocurrency projects. This web design task involves working on an existing source code and making necessary edits while incorporating the following: - Implementing a responsive design that works smoothly on different devices. - Integrate payment options to facilitate transactions. The primary purpose of this website will be discussed privately but the focus is on cryptocurrency projects. Your skills should fundamentally include: - Proficiency in PHP, JavaScript, HTML and Graphics Designs - Experience with frontend designs and modifying existing codes - A deep understanding and interest in cryptocurrency and blockchain-related projects. We require alot of experience and if possible a...

...team and drive our marketing and web development efforts. You will play a pivotal role in ensuring our operations run smoothly, projects are delivered on time, and our clients are delighted with our services. Responsibilities: Oversee virtual team: Manage and mentor our virtual team of specialists, including marketing experts, web developers, and virtual assistants. Manage marketing campaigns: Set up, monitor, and optimize cold email campaigns, Google Ads, Facebook Ads, and other marketing initiatives using GoHighLevel CRM and other tools. Lead generation: Utilize Clay Lead Generator, , and other lead generation tools to identify and nurture potential clients. Project management: Utilize ClickUp to plan, track, and execute projects, ensuring timely delivery and effective commu...

I have a Klaviyo account and I'm looking to improve the performance of my email campaigns through better integration with my WordPress website. Key Requirements: - Link Klaviyo to my WordPress website for better email campaign performance. - Implement a customized sign-up pop-up on my WordPress website. - The sign-up pop-up should include name and email fields. Ideal Skills: - Proficiency in Klaviyo and WordPress integration. - Experience in creating customized pop-ups. - Familiarity with email campaign optimization.

I'm in urgent need for a specialist to assist with the setup of a Google AdSense account. Although the specific type of website hasn't been defined, experience in a variety of websites will be ad...setup of a Google AdSense account. Although the specific type of website hasn't been defined, experience in a variety of websites will be advantageous. Key tasks will include: - Effective Google AdSense account setup. Ideal candidates should possess the following: - Strong hands-on experience in Google AdSense account setup. - Broad knowledge working with assorted website types. - Ability to guide on navigating the Google AdSense policies will be preferred (even although I might not have clarity on the same). Your ability to get up to speed quickly on this pro...

I'm in need of a skilled Instagram manager who can handle the following tasks on a monthly basis, and help us boost our presence on the platform: - Post Creation: I'm looking for someone who can create and post content on our Instagram account, as frequently as needed. This includes both regular posts and reels. - Strategy & Planning: A key part of this role is devising a content strategy that aligns with our brand and objectives. You should be capable of coming up with engaging and creative ideas for content. - Growth Reports: You'll be responsible for tracking our progress and generating reports on the growth of the account. This will inform our strategic decisions moving forward. - Goal-Oriented Approach: Our primary objectives with this project are to...

I need a simple, single-column WordPress site set up with the following requirements: - The site will need to be built from a provided WP demo content folder, including plugins and theme. - The main content will be of a standard, text and image-based nature. - The site design should be a straightforward single column layout. For this project, you would need: - Proficient skills in WordPress - Experience with SCSS - The ability to set up a local site - Familiarity with migrating WordPress sites Please ensure you can work with the provided WP demo content folder as the basis for the site.

I'm at an initial stage with my business and require a skilled digital marketer. I need assistance in the following areas: - Search Engine Optimization (SEO): Crafting a strategy primarily catered to improve my website's visibility on search engines. - Social Media Marketing: I'm looking to establish my brand's presence on Facebook and Instagram. I currently don't have existing accounts, so I need someone who can create, manage, and grow these platforms from scratch. The ideal freelancer should have: - A proven track record in SEO and establishing social media presence from the ground up. - Extensive knowledge of Facebook and Instagram algorithms to increase visibility and engagement. - Ability to develop and implement effective social media strat...

...develop the Minimum Viable Product (MVP) using the Bubble platform, incorporating the capabilities of the Perfect AI Software Template. This MVP will validate the concept by offering essential functionalities such as AI-driven funding opportunity matching, interactive user profiling through an intelligent quiz, and efficient application assistance. Scope of Work: The project encompasses the following key tasks: Template Customization: Adapting the AI SaaS Dashboard template to fit the unique branding and functional requirements. Database Integration: Configuring and linking an external Airtable database to import and regularly update a directory of funding opportunities. User Authentication and Profile Setup: Developing secure login/logout capabilities and user profile manage...

I need a straightforward solution that allows users on both Windows 10 and 11 to download documents via either email or browser links. Project description: Set up Win10/11 so that the download starts comfortably when you click on an FTP URL link on a website (various browsers) or in mail clients (e.g. Thunderbird). After setting it up once, it should no longer be necessary to enter the FTP access data again. The FTP server expects Explicit SSL/TLS (port 21). The link/URL typically has the following structure: ftp://ftp_username[at] Either the user should be asked where he wants to save the download file, or it is permanently saved in the settings. Ideally, well-known applications are used for file transfer, such as WinSCP, FileZilla or MS File Downloader

...limited pending compliances. Ideally, you should have vast experience in handling financial matters for small businesses. Your application should include: - Detailed project proposal: Kindly break down how you plan to provide the services I require. Highlight your approach, the steps you will take, and the tools and methodologies you will employ to ensure everything is done professionally and up to standard. Skills and Experience: - Certified Accountants and Company Secretaries: Given the complexity of the work, it's crucial that you have completed professional certifications. This gives me confidence in your ability to adequately handle my accounts. - Experience in tax filing and planning. - Financial statement preparation: This skill is a must-have, and prior experie...

Please note we require tailored plan - not a generic list of website improvements. this is for a Woocommerce website that already has WP Rocket installed, WebP images optimised etc. Basically all the easy optimisation has been done. But still a very slow site., Need someone who can spend a bit of time analysing the site and advising the next steps in order of most beneficial. We have in-house developers who may be able to complete the suggested changes, or we may discuss costs to get you to do the requested changes. This initial service request is simply asking for a tailored action plan of what needs to be done to improve speed & Page Speed insights score. Note we are not looking to move hosting provider, and ideally don't want to use a CDN (unless your action plan identifies...

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...complemento "WC Donation Platform" - Familiaridad con la implementación de Stripe para el procesamiento de pagos en sitios web. Si cree que tiene las habilidades y la experiencia adecuadas para ayudarnos con este proyecto, comuníquese con nosotros. --- My client is an an NGO and we're in need of a Wordpress developer to fine-tune some technical aspects of our website. The site is already up, but we require the following enhancements: - Fix the implementation of Subscription Functionality: We're looking to utilize WooCommerce Subscriptions to manage our donor subscriptions. Previous experience with this is a plus. - Fix the Integration of Contact Form: We want to integrate Contactform 7 for a seamless user experience. If you've wor...

Job Title: AI Automation Expert Responsibilities: AI Development: Design, develop, and deploy AI solutions to drive business efficiency and automation. Automation Strategy: Collaborate with teams to identify automation opportunities and design effective workflows. Data Handling: Work with large datasets to ensure accurate and up-to-date information. Task Execution: Instruct AI systems to perform specific actions, such as data processing, content generation, or predictive analytics. Continuous Learning: Stay informed about AI advancements and best practices to optimize system performance. Qualifications: Technical Proficiency: Familiarity with AI concepts, machine learning, and automation platforms. Problem-Solving Skills: Ability to analyze business processes and design effec...

I'm in need of an IT professional to set up an SMTP server on my Debian server. The primary purpose of this setup is to allow the server to send out automated email notifications for a custom-built application. Key requirements and expectations for this project include: - Setting up an SMTP server specifically utilizing Sendmail software on a Debian server - Ensuring that the configuration is optimized for automated email notifications - Providing guidance or documentation on how to integrate the SMTP server with my custom-built application Ideal candidates for this project should possess the following skills and experience: - Proficiency in working with Debian servers and setting up SMTP servers - Prior experience with Sendmail configuration - Understa...

I have a Contabo VPS with Linux OS that I need to be set up with Cloudpanel and properly configured on an urgent basis. Key Requirements: - Set up Cloudpanel on a Contabo VPS with Linux OS - Complete configuration and installation of Cloudpanel - Ensure the server is ready for immediate usage upon completion - Tighten security and optimize performance I am looking for an experienced server administrator with the following skills: - Proficient in setting up and configuring cloud server environments - In-depth knowledge of Linux operating systems, particularly CentOS - Familiarity with Cloudpanel or similar server management panels - Ability to work quickly and efficiently, meeting tight deadlines This is an urgent task, so I need someone who can start immedia...

I'm in need of a skilled React/ developer to work on an already designed project. The design is ready and I need someone who can hit the ground running. Key tasks include: - Integrating a payment gateway (Mercadopago) into the application. This is a crucial aspect of the project. - Working on other functionalities that might be required for the smooth running of the application. Ideal skills and experience: - Proficiency in React and is essential. - Proven experience in integrating payment gateways, especially Mercadopago, is highly desirable. - Good understanding of the nuances of user authentication and profiles would be appreciated. - E-commerce capabilities experience is a plus. Your ability to work with pre-existing designs is important, so please be ready to show samples of ...

I'm seeking an expert in GHL to help with a project involving the platform. The specific tasks and the main goal of the project are not detailed, as the user did not provide this information. However, the ideal freelancer for this job should be experienced and proficient with the GHL platform and have the following qualifications: - Proficiency in setting up online payment systems - Experience in customizing GHL platform - Troubleshooting and bug fixing skills - Ability to implement new features on the GHL platform Please share your relevant experience with the platform and let me know how you can support my project.

I'm in need of a skilled web developer to set up my portfolio website. I've already got the hosting and domain, so I'm looking for someone who can help me with the following: - Content Creation: As I don't have all the content (text, images, etc.) ready at the moment, I'd appreciate your help in creating these. - Features: I'm looking to have a few additional features on my website, including a contact form, image gallery and a section for testimonials. Ideal candidates for this job should have: - Experience in portfolio website development - Proficiency in content creation - Ability to incorporate and customize features like contact forms, image galleries, and testimonials sections - A keen eye for design and aesthetics If you fit the bill, ...

I'm currently having issues with my Radmin VPN on my Windows system. It just stopped working and has been showing an error message - 'waiting for adapter response'. This problem arose after I uninstalled the software then reinstalled it. The ideal freelancer for th...currently having issues with my Radmin VPN on my Windows system. It just stopped working and has been showing an error message - 'waiting for adapter response'. This problem arose after I uninstalled the software then reinstalled it. The ideal freelancer for this project will be proficient in the following: - Windows operating systems - Troubleshooting VPN issues - Understanding of software installation impact Your role will be to resolve this issue as soon as possible and ensure the VPN is...

I have a developed automated strategy in Python that I would like to setup in Interactive Brokers' TWS platform. I'm looking for an expert programmer who can help with the following: - Setting up the automated strategy in Interactive Brokers' TWS platform - Troubleshooting, testing, and ensuring the strategy works efficiently and error-free - Providing guidance on managing and monitoring the automated strategy in TWS Ideal skills and experience for this job include: - Expertise in Interactive Brokers TWS platform - Proficiency in Python programming - Strong understanding of automated trading strategies and how they can be implemented in a live trading environment

Following skills are required: 1) Azure Pipeline creation for deploying Spring Boot application to Azure App Services (not Azure Spring App Services) 2) Azure Pipeline experience to deploy Artifacts (Gradle) We need somebody to walk us through the steps within an online meeting. We have set-up to Spring applications one needs to be stored as Artifact and the other one is based on the Artifact solution (dependency) and needs to be deployed to Azure App Services. We estimate the meeting to take between 2 - 4 hours. We'll only consider candidates who have performed this activities already.

I am seeking dedicated individuals in Vietnam (Ho Chi Minh City, Hanoi, Can Tho, Hai Phong, Da Nang) to scout (go around) various car dealerships and set up market research interviews with them. You need to be physically in one of these cities to qualify. Your key objectives would be to visit a range of car dealerships and schedule a video conference interview for research purposes. We will provide names and adressess of dealerships that you need to visit as long as script on how to communicate with them. We will pay car dealerships representatives for taking part in the interview.

...making data-driven adjustments to improve results. Stay up-to-date with the latest social media trends and best practices. Requirements: Proven experience in social media marketing, particularly on Reddit, Twitter, Discord, and Telegram. Deep understanding of social media marketing strategies and the ability to create and implement successful campaigns. Up-to-date knowledge of the latest trends across social media platforms. Strong communication and engagement skills to interact effectively with the target audience. Ability to analyze data and metrics to measure campaign success and ROI. Commitment to using legitimate marketing strategies that adhere to community guidelines. Application Process: To apply, please submit the following: A brief cover letter explain...

I need a proficient developer to create a custom inventory management system that directly caters to the needs of supply chain managers. The following details explain my project requirements: Required Features: - The inventory management system should effectively track inventory in real-time - Maintain up-to-date inventory count instantaneously to avoid running out of stock - Implement intermediate level alerts for low stock to enable proactive inventory replenishment Skills and Experience: - Proven experience in developing inventory management systems is crucial - Understanding of supply chain operations will be beneficial - Demonstrable knowledge in establishing real-time tracking and alert systems The main aim is to optimize inventory control, minimize stockouts, main...

I'm in need of a skilled Instagram manager who can handle the following tasks on a monthly basis, and help us boost our presence on the platform: - Post Creation: I'm looking for someone who can create and post content on our Instagram account, as frequently as needed. This includes both regular posts and reels. - Strategy & Planning: A key part of this role is devising a content strategy that aligns with our brand and objectives. You should be capable of coming up with engaging and creative ideas for content. - Growth Reports: You'll be responsible for tracking our progress and generating reports on the growth of the account. This will inform our strategic decisions moving forward. - Goal-Oriented Approach: Our primary objectives with this project are to...

...sure to include the following words visible in the front desigb: fast acting Liquid B12 Methylcobalamin 500mcg/serving 60mg (2oz) Dietary supplement 60 servings - All other information pertaining to back side of label such ad supplements facts, ingredients, dosage instructions, bar code etc., will be provided. Your primary task is to create a visually appealing label that will make my product stand out on the shelves. You must definitely include a heart shaped American flag somewhere in the design but its ok if its in the back near label written details ; include a quality seal, website link, and sustainability mark. ______________________________ For printing purposes Once design is approved You will need to provide file with ready to print artwork according to following...

...make offers to, the closer you get to a deal. We have the right systems and processes in place for you to be successful; all you have to do is follow them consistently. Success in this role requires action, persistence, and a daily commitment to showing up ready to work. Key Responsibilities: - Running SMS or voicemail campaigns to homeowners ( crm will do mass sms for you) -Qualifying interested leads and gathering necessary information and Speaking with homeowners to assess their interest in selling -Making offers on properties -Following up with leads to move them through the acquisition process - Continuing education in real estate (provided) -Meeting daily and weekly KPI targets Requirements: - Previous experience in sales preferred -Comfortable talkin...

...USER CAN ONLY MAKE A CERTAIN INVESTMENT, ACCORDING TO HIS ADVANCES IN THE MATRIX. EX: COMPLETING YOUR: 1st LEVEL IN THE MATRIX, THE SYSTEM ALLOWS THE USER TO MAKE AN INVESTMENT OF UP TO 100$ 2ND LEVEL IN THE MATRIX: THE SYSTEM ALLOWS THE USER TO MAKE AN INVESTMENT OF UP TO 200$ 3rd LEVEL IN THE MATRIX: THE SYSTEM ALLOWS THE USER TO MAKE AN INVESTMENT OF UP TO $400 4TH LEVEL IN THE MATRIX: THE SYSTEM ALLOWS THE USER TO MAKE AN INVESTMENT OF UP TO $800 5th LEVEL IN THE MATRIX: THE SYSTEM ALLOWS THE USER TO MAKE AN INVESTMENT OF UP TO $1,200 6TH LEVEL IN THE MATRIX: THE SYSTEM ALLOWS THE USER TO MAKE AN INVESTMENT OF UP TO $2,500 THE AMOUNT OF LEVELS, AND THE AMOUNT OF INVESTMENT THAT CAN BE MADE AT EACH LEVEL, IS CONFIGURED BY THE ADMIN. IN THE A...

I am in need of someone who can help me gather email addresses, websites, and phone numbers from 92 company names. - Accuracy: It's crucial that the information you provide is accurate and up-to-date. The test of accuracy will be me sending emails and verifying the company. Any wrong details will need to be collected again unless it is beyond your control (e.g. company closed down etc.) The ability to ensure the accuracy of the data you collect is essential. Automated collection will be erroneous as the data needs to be collected in the following way. use the company names from the attached spreadsheet. 2. To type the company name + Crowdfunding + UK in the Google search box. The company's operation is Crowdfunding and must be based in the UK as similar names ...

I am looking for an expert Virtual Assistant (VA) to handle the marketing and advertising aspects of my real estate business. The primary need is for lead generation and your responsibilities will majorly include: - Outgoing calls, mainly for following up with prospective leads. - Managing the traffic on our company's website. - Handling negotiations where necessary. For this role, the ideal candidate should possess exceptional communication skills, especially on telephonic platforms. A background in real estate would be beneficial, but is not required. A knack for marketing and passion for lead generation is a must. Familiarity with web management tools is also beneficial.