Affiliate Marketing Manager

The Affiliate Marketing Manager will be responsible for managing all aspects of our internal and external affiliate programs and delivering affiliate marketing buys to support customer acquisition and transaction goals at allowable acquisition costs. The Affiliate Marketing Manager will continuously identify, evaluate and recruit new affiliates in order to increase sales; as well as interface with internal marketing and product and technical groups to develop, implement and support affiliate marketing strategies and programs. This individual will steward, coordinate and oversee campaigns through all phases of launch and maintenance, creative development, trafficking, reporting and analysis and optimization. ## Deliverables Day-to-day responsibilities include: **Responsibilities**: * Maintaining and growing our Commission Junction, SAS and other Affiliate Marketing programs * Sourcing, evaluating and recruiting new affiliate partners * Monitoring affiliate practices and ensuring compliance * Maintaining relationships with affiliates and other partners as well as motivating partners to improve campaign performance; maintaining relationships with network providers (primarily Commission Junction and SAS) * Negotiating and reviewing affiliate advertising agreements (rates, placements, parameters, etc) * Managing the creative development and execution to support the affiliate marketing effort (including copywriting and providing art direction and technical specifications), and ensuring creative trafficking requests are fulfilled * Monitoring tracking, delivery and campaign performance on an ongoing basis * Generating weekly and monthly campaign performance reports, providing performance analysis and executing on that analysis to ensure positive ROI * Refreshing and optimizing creative units and media placements **Qualifications**: * 1-3+ years directly related experience as an Affiliate Marketer. * Familiarity with affiliate marketing networks (LinkShare, Commission Junction, BeFree, Google ), search engine marketing. * Experience with various deal structures including CPM, CPC, hybrid, etc. especially CPA. * Experience managing, optimizing and growing multiple direct response online media campaigns and partnerships. * Ability to compile and analyze performance data and metrics and make decisions regarding campaign direction based on your analysis. * Experience with campaign management/ad serving technologies or the principles thereof (e.g., Atlas DMT). * Advanced analytical and mathematical skills. * Thorough understanding of online creative strategy development. * Experience managing multiple, competing priorities, duties and/or projects. Proven ability to accommodate evolving responsibilities and last minute changes. * Strong decision-making, organizational, planning and problem-solving skills. * Excellent project-management and time-management skills. * Ability to work well independently and within a team environment. * PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)