Digital Marketing & Online Lead Generation Campaign Specialist - Nikitis Nikitis: "Our team exists for the purpose of helping organizations with generating more Sales and Revenue through various projects with focus on selling software products or IT services." Our core values of Honesty and Integrity will be demonstrated every single day in our dealings with our clients, vendors, and co-workers. With forward-thinking leadership, we continually strive to maximize growth opportunities and profitability for the mutual benefit of our Employees, Industry Partners, and Investors. Nikitis is a rapidly growing company in need of a Digital Marketing & Online Lead Generation Campaign Specialist. If you are looking to join a fast paced fun environment please apply! RESPONSIBILITIES Drive customer acquisition using lead generation strategies and deliver tangible leads using latest lead generation tools Target-based lead generation and lead nurturing activities via content marketing, account-based marketing Actively participate in overall marketing operations, lead management, and campaign execution to drive digital demand generation and paid media campaigns. Act as a connection between the technology platforms, their capabilities and marketing goals, to advise best approach and drive execution and improvement over time. Own the planning, quality assurance framework and execution of email and online marketing campaigns: this includes product, promotional and triggered email, content syndication. Develop, implement, and continuously evolve best practices for digital and email marketing across channels. Own end-to-end implementation and sending of email and digital marketing campaigns, including strategy, planning, segmentation, execution, testing, deployment, analysis and optimization. Email marketing: Create and deploy regular email communications Lead generation: Help to build and maintain our lead generation strategy for sponsored campaigns SKILLS Expertise in lead funnel optimization and progression management. Knowledge of software automation tools to find contact details and generate leads Familiarity with analytical and database tools. Familiarity with CRM systems Remote position for initially 10 - 20 hours per week with possibility for full time role after the initial period being successful Nikitis is an equal opportunity employer.*

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