Develop a Corporate Identity

I am a photographer and am after a complete refresh of my brand.

Currently I have two websites with different icons. I would now like one more concise brand ID across both websites that has subtle differences.

Either refresh the DOG icons OR run with the theme of my name "PARK".

What I like about my current branding :

- it's BOLD and simple

- fun and playful ( doesn't take itself seriously )

- not cartoonish or cheesy ( no high gloss 3D effects - urgh)

- I like the simple and use of bold colours red, blue, grey, yellow

What I don't like about my current branding :

- icons are good but do not relate to each other well. i.e. dog / lightning / tree / bench... This needs to be simplified. The idea was a play on my name "park" but doesn't quite work.

- scratchy icons were once good, but now everyone is doing them. I want something unique and creative.

my websites : [login to view URL] and [login to view URL]

requirements :

1. brand refresh including logos and supporting icon set to use across the 2 websites, and email signatures.

2. The branding should be designed to work with the website layout attached which will be the new design for both websites once branding refresh is complete.

Επιχειρησιακή Ταυτότητα Σχεδιασμός Γραφικών Σχεδιασμός Λογοτύπου Σχεδιασμός Ιστοσελίδας

Ταυτότητα Εργασίας: #6737056

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