Copywriting Project

What I need: 2 Headlines, 2 sub-headlines and 15 bullet points.

*** This copy will eventually be used for an A4 folded leaflet. The copy produced from the product will be incorporate into the leaflet by a graphic designer. This is not a project to produce the leaflet, just the copy.***

You need to answer these questions or I won't be able to consider you for this project. My company is a startup and we are going to need a reliable copywriter who will eventually become a full-time copywriter.

1. Describe the difference between wants and needs

2. Establish the difference between features and benefits

3. What is a USP?

4. How do you sell a USP in copy?

5. What were the last 3 books or courses you took on copywriting?

6. What key thing did you learn?

7. What are you currently studying?

8. Where did you learn to be a copywriter?

9. Do you have direct response experience?

Copywriting Πωλήσεις

Ταυτότητα Εργασίας: #3426227

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