How to Craft a Compelling Bid

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Knowing how to place a great bid is absolutely vital when using the platform. As a Preferred Freelancer, you need to make a fantastic first impression. Even though we may recommend you for a project, employers have multiple freelancers to choose from. Therefore, our recommendation only goes so far, and placing a compelling bid is critical. In this article, I’m going to show you how to place a captivating bid that will help you win the project.

Things to do:

  • Open the bid with a casual introduction

  • Summarise the project brief to show that you understand what they want

  • Describe your qualifications and experience that is relevant to this job

  • Explain how you will go about completing the project

  • If you have completed  projects that are very similar, ask the employer to view the work in your portfolio

  • Provide a realistic deadline and budget

  • Keep it short and sweet

Things to avoid:

  • Don’t be overly formal (e.g. Dear Sir, Dear Madam, etc)

  • Don’t send scripted bids - they need to be personalised

  • Don’t over-promise

  • Don’t send broken links

  • Don’t send work that isn’t yours

A Good Example:

Hi there - My name is Liam. I’ve read your brief and can see that you’d like to build an iPhone app. My team has 6 years experience designing and developing mobile apps for iPhone and Android. I would approach your project by starting with wireframes and getting the design completed, before starting the actual development phase. I am highly qualified for this project and would love to speak with you further about taking this project on. If you'd like to view my previous work, take a look at my Freelancer Portfolio.

A Bad Example:

Dear Sir - I am the best freelancer for your job. Choose me and I will deliver immediately.

Goodluck with your future bids! Hopefully these tips will help you to craft compelling bids which lead to lots of projects through If you have any questions or suggestions, please send us an email at

Αναρτήθηκε 15 Αυγούστου, 2014


Helping you get the job done

I work at as an Account Manager. Every day, I help employers learn how to engage freelancers. I help identify and award the most suitable freelancer for the job. It often involves educating employers about technical things, like designing and developing a website. I'm a cyclist and a customer experience enthusiast.

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