444771 multi-step email autoresponder and marketing manager
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Πληρωμή κατά την παράδοση
the software will be desktop based but will need to call a web hosted database and will access the [login to view URL] api.
Features:
-management of customer lists (including email addresses, physical addresses and other custom fields)
-Creation of multi-step marketing campaigns including email autoresponders and direct mail. Users will select pre-defined emails and direct mail pieces.
-each step is triggered X number of days after the last, as defined by the user
-direct mail pieces will be created using the [login to view URL] api: "Writer" should be opened in the application window so users can create or edit their direct mail pieces. They should also be able to easily enter pre-defined mail merge tags (fields from customer lists)
-users should also be able to import Microsoft Word documents or other rich text files for use a direct mail pieces.
-emails will be created using an html and plain editor and should allow personalisation using fields from customer lists. Subject lines should also be definable.
-Users should be able to customise the From email address for each customer list.
-whenever a user saves a marketing campaign its details will be uploaded to a server so emails can be delivered. Users will be notified by email whenever a direct mail piece is due to be sent.
-Users will be able to mail merge customer details into direct mail pieces and then print them. Ideally, this should be done with only one or two clicks.