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Meta Ads Performance Marketing Expert Needed – Cala Caari (Premium Home Décor and Cinema Apparels Brand) We are launching Cala Caari, a premium Indian home décor and cinema merchandise brand, and are looking for an experienced Meta Ads Performance Marketing Expert for a 1-month paid pilot, with the possibility of a long-term engagement based on results. About Us: Website is live and already ranks on top for our brand name. Existing audience: * 34k followers on our Home Décor page. * 117k followers on our Hindi Filmography page. Both pages will actively collaborate with Cala Caari to drive awareness, engagement, and traffic which has 10 followers currently. Scope of Work: * Create and manage 4-5 Meta Sales campaigns, 5-6 ad sets, and 7-8 high-quality ads. * Test multiple audiences, creatives, and ad copies while continuously optimizing campaigns. * Use Meta Advantage+ (AI-driven campaign optimization), Advantage+ Audience, Purchase Optimization, Automatic Bidding, and AI-based budget optimization to identify high-converting audiences, learn from user behaviour, and scale winning campaigns. * Set up and verify Meta Pixel, Conversion API (CAPI), GA4, GTM, Meta Events Manager, and all standard events (View Content, Add to Cart, Initiate Checkout, Purchase). * Integrate website enquiries with WhatsApp Business, email, or CRM, ensuring accurate conversion tracking before campaigns go live. Weekly Deliverables: Provide a weekly report covering CTR, CPC, CPM, Reach, Impressions, Add-to-Carts, Purchases, Cost per Purchase, ROAS, Conversion Rate, along with winning audiences, winning creatives, optimizations completed, and the action plan for the following week. Expected Outcomes: * Fully functional tracking and integrations. * Identification of the best-performing audiences and creatives. * Actionable customer behaviour insights weekly performance marketing reports. Please include: * 2–3 Meta Ads case studies. * Campaign screenshots (client details may be hidden). * ROAS achieved, Cost per Purchase, CTR Conversion Ratio and budgets managed. * Industries you've worked with. * Your recommended Month 1 ad budget. We're looking for someone who specializes in performance marketing, conversion tracking, and Meta AI optimization, with a strong focus on measurable execution, data-driven growth, and building a scalable revenue engine, not someone who simply launches ads.
Project ID: 40628518
22 proposals
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22 freelancers are bidding on average ₹4,952 INR for this job

Hello, I’m Raj Kumar, a performance marketing specialist with 12+ years of experience helping D2C and eCommerce brands scale through Meta Ads. I can build and optimize Advantage+ Sales Campaigns, implement Meta Pixel, Conversions API (CAPI), GA4, GTM, and Events Manager, and continuously test audiences, creatives, and ad copies to maximize ROAS. My approach is data-driven, focusing on conversion tracking, AI-powered optimization, and weekly performance reporting with actionable insights. I’d be happy to share relevant Meta Ads case studies and discuss a scalable Month 1 strategy for Cala Caari. Best regards, Raj Kumar
₹5,000 INR in 30 days
8.0
8.0

Hi Hope you're doing well! I’d love to help you create high-converting Facebook & Instagram ad campaigns that drive sales, leads, and engagement. With 10+ years of experience in Meta Ads (Facebook & Instagram), I have successfully managed ad campaigns across multiple industries, optimizing for low-cost conversions and high ROI. Our Meta Ads Strategy: 1. Audience Research & Targeting 2. Ad Creative & Copywriting 3. Campaign Structure & Objective Selection 4. A/B Testing & Performance Optimization 5. Facebook Pixel & Event Tracking Setup 6. Budget & Bid Strategy Management I will design a data-driven Facebook Ads campaign tailored to your business goals, ensuring higher engagement and conversions. Let’s connect to discuss how I can help! Best regards, Rewathi
₹6,000 INR in 30 days
8.1
8.1

Hey! I have worked with another client in this similar space and I think you find it very interesting to have a chat. Please take a moment to explore the links to my PAST COMPLETED PROJECT provided below: https://www.freelancer.com/u/leenadvnani6 Let's hop on a chat and move further. Regards! -Leena D.
₹600 INR in 1 day
3.1
3.1

Hi, I can help launch and scale Cala Caari's Meta Ads with a performance-first approach focused on profitable sales, accurate tracking, and continuous optimization. With your existing audience of over 150k followers across your pages, we can build effective remarketing and lookalike audiences while testing new cold audiences to maximize conversions. Scope of Work: • Audit your website, Meta Business Manager, and current tracking setup. • Configure and verify Meta Pixel, Conversion API (CAPI), GTM, GA4, and Events Manager. • Set up View Content, Add to Cart, Initiate Checkout, Purchase, and custom conversion events. • Create 4-5 Sales campaigns, 5-6 ad sets, and multiple ad creatives with A/B testing. • Leverage Advantage+ Shopping Campaigns, Advantage+ Audience, automatic placements, and AI bidding for scalable performance. • Build remarketing funnels using website visitors, engaged audiences, and your existing Facebook communities. • Integrate website enquiries with WhatsApp Business and CRM for accurate attribution. • Continuously optimize audiences, creatives, budgets, placements, and bidding strategies based on real performance data. For Month 1, I recommend starting with an ad budget of ₹75,000-₹1,50,000, depending on your product pricing and target CPA, allowing enough data for Meta's AI to optimize effectively. I'm available to start immediately and would be happy to discuss your product range, tracking requirements, and growth goals.
₹1,050 INR in 7 days
2.1
2.1

Hello, Greetings of the day I'd love to help Cala Caari build a scalable Meta Ads growth engine focused on profitable purchases, not just traffic or engagement. With 6+ years of experience in Meta Ads and Performance Marketing, I specialize in launching, optimizing, and scaling eCommerce campaigns using Advantage+ Shopping Campaigns, Meta Pixel, Conversion API, GA4, and GTM to maximize ROAS and improve purchase attribution. ✅ Complete Meta Ads audit and campaign structure ✅ Sales campaigns with multiple audience, creative, and copy tests ✅ Advantage+ Audience & Purchase Optimization ✅ Meta Pixel, CAPI, GA4 & GTM setup and verification ✅ WhatsApp/CRM conversion tracking integration ✅ Continuous A/B testing, budget optimization, and creative scaling ✅ Weekly reports covering CTR, CPC, CPM, ATC, Purchases, CPA, ROAS, Conversion Rate, and optimization roadmap I focus on data-driven decisions, identifying winning audiences and creatives quickly, then scaling profitably while maintaining healthy acquisition costs. I'm available to start immediately and can begin with a full account and tracking audit before launching the pilot. ✅ Questions ✅ Which platform is your website built on (Shopify, WooCommerce, or another platform), and are Meta Pixel, CAPI, GA4, and GTM already installed? ✅ What is your target ROAS or Cost per Purchase for the first month, and what advertising budget are you planning to allocate for the pilot campaign?
₹4,999 INR in 30 days
1.8
1.8

This project immediately caught my attention because it is exactly the type of work I do best. Creating and managing Meta Ads campaigns that are clean, professional, and user-friendly is crucial for driving engagement and traffic for Cala Caari. I fully understand the need for seamless integrations and automated tracking to ensure accurate conversion metrics. While I am new to freelancer, I have tons of experience and have done other projects off-site, including performance marketing for e-commerce brands that have resulted in significant ROI. If this sounds like what you're looking for, I'd love to hear more about your project. Regards, Warrick Van Eeden
₹700 INR in 7 days
0.0
0.0

META ADS ARE ABOUT DATA-DRIVEN INSIGHTS AND OPTIMIZATION. I would love to help elevate Cala Caari's visibility and sales through strategic Meta Ads campaigns. My experience includes managing successful campaigns for premium brands, where I focused on measurable results and continuous optimization. What specific customer behaviors are you most interested in tracking after the campaigns launch? Also, do you have a preferred ad budget to maximize initial impact? The worst-case scenario of reaching out is a free consultation to explore how we can achieve your goals together. Regards, Johan
₹600 INR in 14 days
0.0
0.0

Hello, I can help Cala Caari build and optimize a high-performing Meta Ads strategy focused on sales, conversions, and scalable growth. I have experience with Meta Ads campaign setup, audience testing, creative optimization, Pixel, Conversion API, GA4, GTM, and performance tracking. I can create structured sales campaigns, test multiple creatives and audiences, and continuously optimize based on real data. My approach will focus on finding profitable audiences, improving conversion rates, reducing acquisition costs, and providing clear weekly reports with key metrics like CTR, CPC, CPA, ROAS, and purchase performance. I understand the importance of premium branding and will create a data-driven strategy to turn your existing audience into potential customers while building a strong growth foundation for Cala Caari. I am ready to start with the 1-month pilot and deliver measurable results. Thank you.
₹800 INR in 2 days
0.0
0.0

Hello, I can help Cala Caari grow through a performance-focused Meta Ads strategy designed to increase sales, conversions, and brand visibility. I have experience managing Meta Ads campaigns, audience research, creative testing, Pixel and Conversion API setup, GA4 tracking, and campaign optimization. I can create structured sales campaigns, test different audiences and creatives, and use data-driven insights to improve performance. My approach will focus on finding profitable audiences, improving ROAS, reducing acquisition costs, and providing clear weekly reports with key metrics including CTR, CPC, CPA, conversions, and purchase results. I understand premium home décor and lifestyle brands require strong visual storytelling combined with smart targeting. I am ready to help build a scalable advertising system for Cala Caari and deliver measurable growth. Thank you.
₹800 INR in 2 days
0.0
0.0

Hello, I can help Cala Caari grow with a results-driven Meta Ads strategy focused on increasing sales, improving ROAS, and building a scalable revenue system. I have experience with Meta Ads, Meta Pixel, Conversion API, GA4, GTM, audience research, creative testing, and conversion optimization. I will set up and manage high-performing campaigns, optimize them using Meta Advantage+, and continuously improve results through data-driven decisions. You will receive weekly performance reports with key metrics, audience insights, and optimization recommendations to maximize conversions and reduce acquisition costs. I am ready to start with the 1-month pilot and build a long-term partnership based on measurable results. Thank you.
₹800 INR in 2 days
0.0
0.0

Hello, I can help Cala Caari grow with a data-driven Meta Ads strategy focused on increasing sales, improving ROAS, and building a scalable revenue system. I have experience with Meta Ads, Meta Pixel, Conversion API, GA4, GTM, audience targeting, creative testing, and Meta Advantage+ optimization. I will set up and manage conversion-focused campaigns, optimize them continuously, and ensure accurate tracking across your website. You will receive weekly performance reports with key metrics, audience insights, and optimization recommendations to maximize results and reduce acquisition costs. I am ready to start with the 1-month pilot and deliver measurable performance that supports long-term growth. Thank you.
₹800 INR in 2 days
0.0
0.0

Hi, I’m interested in working with Cala Caari on your 1-month Meta Ads performance marketing pilot. Your requirement for structured Sales campaigns, audience and creative testing, continuous optimization, and data-driven decision-making aligns closely with my core Meta Ads expertise. I can help with: • Meta Sales campaign setup and management • Audience, creative and ad copy testing • Advantage+ campaign and audience optimization • Budget and bidding strategy • Campaign monitoring and performance optimization • Weekly performance analysis and actionable recommendations While experience is valuable, I believe strong results come from more than just years in the field. Strong technical skills, strategic thinking, attention to detail, and the ability to continuously learn and adapt are equally important. I’m focused on applying these skills specifically to your campaign objectives rather than claiming results or case studies from campaigns I haven’t personally managed. I would first review your website, offer, target audience, funnel, and existing tracking setup, then structure the campaigns around your business goals and available budget. I’d be glad to discuss your Month 1 objectives and recommended approach. Best regards, Md Al Sadik Meta Ads Specialist
₹1,200 INR in 30 days
0.0
0.0

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