I have over 15 years of professional experience in the Online Travel sector and in leadership for some of the most popular brands. I'm a dynamic travel and technology leader with a proven track record of driving results and exceeding performance goals. Strong communication skills with an ability to engage and motivate others to exceed goals. A unique combination of expertise covering travel marketing, affiliate marketing, direct marketing, e-mail marketing, loyalty marketing, business development, account management, revenue management, market planning, product development, distribution strategy, search engine optimization, call center, strategic business analysis and technology in key segments of the e-commerce ecosystem.
While at Travelocity, I led the business development and optimization efforts for many of the top loyalty, strategic and financial partners. This would include identifying, evaluating, structuring, negotiating and closing potential alliances with partners. Additionally, I oversaw the internal teams that specialized in marketing, account management, product, finance, call center and tech that interacted with the partners on a day to day basis. During my time working with Commission Junction I was appointed to their Board of Advertisers as well.