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Hire syedkashifa8
syedkashifa8 syedkashifa8
$50 USD / hour
P&L, Partnerships & Content Strategy for MediaUnited Arab EmiratesCommercial and content leader with 20 years across global media and platform businesses — FOX Networks Group, National Geographic, and The Walt Disney Company — now owning P&L, commercial partnerships, and content strategy for Qatar Airways' flagship ORYX ONE inflight entertainment platform at Anuvu, alongside an...Commercial and content leader with 20 years across global media and platform businesses — FOX Networks Group, National Geographic, and The Walt Disney Company — now owning P&L, commercial partnerships, and content strategy for Qatar Airways' flagship ORYX ONE inflight entertainment platform at Anuvu, alongside an independent advisory practice, Banter&Beyond, serving consumer and platform brands across the GCC. I turn audience and content data into commercial outcomes: growing a factual content portfolio's P&L from $8M to $12M, structuring multi-million-dollar media partnerships, and driving double-digit growth for consumer brands through AI-enabled marketing strategy. Recent work includes 25% customer acquisition growth and 19% NMV growth for a Dubai food-tech brand through agentic marketing flows, and building the cloud-based content platform for a KAUST-incubated ocean science venture. What I bring to freelance and advisory engagements: - Go-to-market and growth strategy for media, platform, and consumer brands entering or scaling in the GCC - Content strategy and commercial partnerships (licensing, syndication, advertising, sponsorship) - P&L ownership, budgeting, and performance frameworks - Data-led programming and marketing decisions (Power BI, Tableau, Parrot Analytics, Google Marketing Platform) - AI-enabled marketing workflows and agentic marketing design Based in Dubai, UAE. UAE Golden Visa holder, valid US & UK visas — available for regional and international engagements. less
